Corrugated is one of the most versatile materials when it comes to product protection and presentation. From shipping boxes to specialty packaging and displays, corrugated is the number one choice of materials. With the right partner, corrugated has the ability to help drive sales. Below are three ways that corrugated can be used to increase your bottom line.
Graphic Design
Corrugated packaging provides a blank canvas for your brand to showcase its artwork and grab a customer’s attention. Research has shown that first impressions take only 7 seconds. With just seconds to make an impression and get the sale, an appealing design can increase product turns and strengthen brand equity. With corrugated, you have many printing options available to you, including:
- Direct flexographic printing
- Litho labeling
- Digital printing
Your brand is represented by your product packaging. Choosing the right printing option will allow you to appropriately reflect your brand.
Structural Design
Corrugated packaging that is designed properly will maintain its integrity, and its contents will arrive to the end-user exactly as intended. Happy customers mean repeat sales. Corrugated provides tremendous flexibility in the design of packaging and displays. The packaging or display can be customized to the product and exceed your customers’ expectations. Unique packaging configurations for consumer products can increase the pleasure of the unboxing experience. POP displays that stand out from the ordinary will capture your customer’s attention and wallet.
Sustainability
Corrugated is a sustainable choice. It is recyclable and made from recycled materials. It is from a renewable resource. It is reusable, and
it is compostable. Many consumers are looking to reduce the amount of plastics they consume and look for brands that share this value. By working with the right packaging partner, you can take it a step further by optimizing your packaging and reducing materials used without compromising the integrity of the packaging. When you support the values of your customers, you can see an increase in repeat purchases.
Progress Container Can Help You Reduce Your Total Packaging Costs
With an in-house structural design department and more than 45 years of experience, we have the knowledge and capabilities to create packaging that drives sales.
Whether you need retail packaging, point of purchase displays, branded shipping packaging or all of the above, Progress Container can deliver with attention-grabbing graphics and economically responsible packaging solutions.
Contact Progress Container to learn more.